On this episode of #ThePlaybook, Tony DiSilvestro, Founder and CEO of YNOT Enterprises, shares his insights on:
- [2:55] - Why you should consider customers who complain to be your best customers
- [4:07] - The roles that delegation and “micro-failures” play in running several multi-million-dollar companies
- [6:41] - How a lack of fundamentals is responsible for most of the businesses that fail
- [11:32] - Why your ideal customer avatar and ideal employee avatar need to match
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