Feb. 26, 2024

Do I Need Video for My Podcast?

Do I Need Video for My Podcast?

Today, we continued our series on "Rethinking Podcast Norms," diving into the ever-blurring lines between audio and video content in the podcasting realm. With a mix of personal anecdotes, expert insights, and community questions, we peeled back the layers of traditional podcasting practices to explore how evolving listener preferences and technological advancements are reshaping the way we create and consume content. Whether you're a podcast creator or an avid listener, this episode promises to challenge your assumptions and perhaps inspire a new approach to your podcasting journey.


Episode Highlights:

[5:36] Ice-breaker: Do you have any rituals or specific settings in which you prefer to listen to podcasts (e.g., during a long walk, with a cup of coffee)?

[6:08] Podcast listening habits and preferences.

[11:51] Podcast listening habits and production.

[18:22] Podcasts for stress relief and entertainment.

[23:03] Podcast listening habits and website importance.

[27:28] Video vs audio content for podcasts.

[29:26] Podcast vs video content for audiences and hosts.

[31:15] Video and audio podcast listenership and content quality.

[32:48] Podcast preferences and audience demographics.

[37:18] Video and podcast creation for monetization.

[39:43] YouTube content creation accessibility and discoverability.

[42:27] Incorporating video elements into audio-only podcasts.

[45:34] Customer experience and engagement options.

[47:20] Balancing creator passion and audience needs in podcasting.

[48:57] Podcasting, radio, and live events.

[51:40] Podcasting event speaker submissions and tips.

[54:32] Podcasting events and norms.


Links & Resources:

Snipd: https://www.snipd.com/

PodCamp: https://2024.podcamptoronto.com/

Headliner: https://www.headliner.app/

Sora by OpenAI: https://openai.com/sora

Song Swap Showdown (Chris & Amanda): https://www.songswapshowdown.com/

Apply to Speak at Empowered Podcasting (June 28-30): https://forms.gle/X5rfJF9N5JRLUL6B7


If today's conversation sparked new ideas or questions, we'd love to hear from you. Please remember to rate, follow, share, and review our podcast to keep the conversation going and help us reach more passionate podcasters and listeners like you.


Join us LIVE every weekday morning at 7am ET (US) on Clubhouse: ⁠https://www.clubhouse.com/house/empowered-podcasting-e6nlrk0w⁠ (Coming soon to LinkedIn Live...) 

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Please note that some links may be affiliate links, which support the hosts of the PMC. Thank you!

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