Is YouTube the golden ticket for podcast growth, or just another overhyped platform? Despite widespread claims of YouTube's podcast potential, retention rates tell a different story. In this eye-opening episode, we cut through the hype to examine the real impact of YouTube on podcast growth. We examine data, weigh the pros and cons, and provide actionable insights to help you determine if YouTube deserves a place in your podcast strategy.
Episode Highlights:
[4:00] Icebreaker:What's your go-to snack or drink while you are editing?
[7:52] Co-Hosts' Preferences and Habits
[16:14] Discussion on YouTube and Podcasting
[21:43] Statistics and Insights on YouTube
[41:52] Strategies for Using YouTube and Spotify
[54:26] Final Thoughts and Next Steps
Links & Resources:
The Podcasting Morning Chat:
Creating video episodes when you’re not hosted on Spotify:
Guidelines for uploading video podcasts to Apple Podcasts:
podcasters.apple.com/support/3684-video-podcasts
Aerial America:
www.youtube.com/playlist?list=PL--IcfCujHzkjX6LIlJak-ICrBADDWGGp
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