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Dec. 17, 2024
🥳 Business Showers: 🚿 How to Celebrate Your Business in Style with Marsha Tate and Favour Obasi-ike
This podcast interview features Marsha Tate, who introduces the concept of "business showers"—celebrations similar to baby or bridal showers, but designed to support new or evolving businesses.
Marsha Tate explains her inspiration for creating business showers, discusses their various formats (virtual and in-person), and details how they can benefit entrepreneurs through marketing, networking, and fundraising.
We also explore the potential for offering business shower planning services and considers how frequently businesses might host such events.
"I help moms who dream of entrepreneurship reach their business goals." - Marsha Tate
Listen to Marsha Tate's "Take Out the Guesswork Podcast >🎙️
FAQ on Business Showers
1. What exactly is a "business shower" and how does it differ from other types of showers like baby or bridal showers?
A business shower is a celebration designed specifically for businesses, whether it's a new venture, a rebrand, or a significant milestone. Unlike baby showers which are pre-birth or bridal showers which celebrate impending nuptials, a business shower acts as a launch or re-launch. It is a fun and informative way to announce the business to the community, share its mission, vision, services and products, attract new customers, and get initial support from friends, family and community.
2. Is a business shower only for brand-new businesses, or can established businesses benefit from them as well?
While often associated with launching a new business, business showers are not limited to start-ups. They are beneficial for established businesses looking to announce themselves to new customer segments, rebrand, introduce a new product line, change their location, or simply get a fresh burst of community support and marketing.
3. What is the purpose of a business shower and how can it help a business?
The purpose of a business shower is multi-faceted. It's a public announcement of your business, aimed at generating awareness and support from your community. It's an opportunity to share your story, connect with potential clients and sponsors, and receive not just well wishes, but also tangible resources, such as funding, services, and even physical items that can help your business thrive. It serves as a cost-effective method to achieve various marketing and community building goals.
Experienced Director of Product Management with a demonstrated history of working in the marketing and advertising industry. Skilled in Marketing Management, Product Lifecycle Management, E-commerce, Business Development, and Marketing Strategy. Strong product management professional with a Bachelor of Science (B.S.) focused in Business Administration and Management, General from University of Phoenix.
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