Meet the Host, Lisa Laronde

In this episode of The Powerhouse Project, Lisa Laronde is joined by her colleague and public relations manager, Morganne Campbell. Together, the duo explores the facets of Lisa's groundbreaking journey as the first woman president of RSG International, shedding light on her experiences in a predominantly male-dominated sector. Lisa candidly explores the hurdles she has encountered professionally, emphasizing the value of authenticity and the pivotal distinction between sponsorship and mentorship in propelling women's careers forward. Additionally, Lisa underscores her commitment to fostering diversity and inclusion within the construction industry through her involvement with organizations such as the Canadian Association for Women in Construction (CAWIC).

Lisa and Morganne delve into the purpose behind the Powerhouse Project, highlighting its mission to offer a platform for women to narrate their journeys and ignite inspiration for others embarking on their own paths. They further explore the hurdles faced by women in the skilled trades, the ongoing transformation of the construction industry's culture, the evolving values of younger generations, and the important values and skillset that base brings to the table while touching on the importance of bolstering representation and support within executive teams. 

To cap things off, Lisa conveys her profound admiration for her mother and daughter as they commemorate Women's History Month, while offering invaluable advice she would give to her younger self and other women entering or in business and industry.

Topics:

• Introduction to The Powerhouse Project
• Lisa's Journey to Becoming the First Woman President at RSG International
• Challenges of Being a Woman in a Male-Dominated Industry
• Lisa's Unapologetic Authenticity
• Building a Diversified Senior Leadership Team
• Advocacy Work with the Canadian Association for Women in Construction (CAWIC)
• The Importance of Sharing Experiences and Creating a Sense of Community
• Sponsorship vs Mentorship
• Constructive Criticism in Mentorship
• Challenges for Women in Skilled Trades
• Changing the Culture in the Construction Industry
• The Changing Values of the Younger Generation
• Advice for Younger Self
• Admiration for Mother and Daughter

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