Sarah Christie: Earth Care is Self-Care

April is Earth Month! Host Sarah Burke interviews Sarah Christie, a media personality and fellow podcast host who is on a mission to make people care about our home on this planet. They discuss Sarah Christie's career in the media industry, her role as the national music manager for Virgin Radio in Canada, and her experience hosting her podcast, Earth Care. The podcast focuses on climate action and sustainability, and Sarah Christie shares her mission to educate and inspire others to take action. They also discuss the importance of storytelling and communication in addressing the climate crisis. The episode concludes with a discussion on the new season of The Earth Care Show, which focuses on sustainability in the live music industry. In this conversation, Sarah Christie discusses the influence of musicians like Billie Eilish and Coldplay in promoting sustainability in the music industry. They also talk about the importance of bringing reusable water bottles to concerts and the challenges faced in implementing sustainable practices in venues. Sarah shares her projects, including the Fans Choose to Reuse pledge, which encourages concertgoers to bring their own reusable water bottles. She also highlights environmental influencers like Alexis Nicole (Black Forager) and Kristy Drapman (Brown Girl Green). The conversation touches on the impact of the carbon tax and the need to protect the greenbelt in Ontario. Sarah encourages individuals to start talking about environmental issues, find what they care about, and commit to taking small steps towards sustainability.

Sarah Christie is the National Music Manager for Virgin Radio, with over a decade of experience in the radio broadcast industry. In 2018, while working at 105.3 Virgin Radio in Kitchener-Waterloo, Sarah was recognized with Music Director of the Year in a medium market at Canadian Music Week. Her passion for broadcast and the environment led her to create and host Earth Care, a climate-conscious podcast that debuted in 2021. Earth Care is a short-form interview series where Sarah engages with experts to explore actionable steps for saving the planet, making climate action accessible to all.

Sarah's dedication to environmental advocacy and love for live music joined together with the 2023 launch of the #FansChooseToReuse pledge. This initiative encourages concert attendees and music enthusiasts to play their part in reducing plastic pollution by bringing reusable water bottles to live music events. Through Earth Care and the #FansChooseToReuse campaign, Sarah Christie is on a mission to empower individuals with practical and inclusive climate solutions, striving to make a tangible difference in protecting our planet.

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