We have an awesome episode this week! Douglas Lusted, CEO at AdStash, joins Tim to discuss how businesses and entrepreneurs can benefit from digital screen advertising.
AdStash is an adtech platform that helps businesses of all sizes to generate new revenue with digital screen monetization.
Takeaways
• AdStash provides a media player that powers ads onto a screen, as well as, a free content management system to schedule ads or content onto the screen. It is an ad-supported model for businesses of all sizes.
• Small businesses have the opportunity to monetize their screens with AdStash devices for no monthly fees. This gives advertisers the opportunity to directly access specific audiences.
• The AdStash platform has a premium option to compile impression analytics through cellphone tracking data. Their technology only counts those who are in viewing distance of the screen rather than within the venue itself.
• Media owners can modernize their playspace networks through digital screens on AdStash. This is a hyperlocal, targeted playspace technique and complements existing billboards.
• Indoor or digital playspace is a very efficient way to spend ad dollars. Placing an ad on a screen versus a billboard allows companies to get in front of a highly concentrated area of their targeted audience.
Links
• LinkedIn: https://www.linkedin.com/in/douglaslusted/
• Company: https://www.adstash.com
Shout Out
• Brian Fitzgibbons - Venue X\
• Episode: https://youtu.be/_02oye7VMX4
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