Welcome to the first episode of ... "Anatomy of an Ad"
I love ads. They come in all shapes, sizes, formats, and applications. But they all have the same goal, to elicit emotions.
We buy with emotions, justify with logic.
In "Anatomy of an Ad" we will dissect an ad and discuss what works and doesn't work about it. And I don't just want my opinion, that's why I want you to join along in the journey.
Join in the comments or even in an episode (I'll be having guests from time to time).
Because the political season is upon us, the first ad I'll be dissecting is a political campaign that took place inside a VIDEO GAME.
Get your scalpel out, let's explore (ok, a bit too graphic).
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Jason Hanson is Sales Director at Wrapify, an Inc. 500 company.
You can learn more about Wrapify's performance ad platform at...
Wrapify.com
Get in touch with Jason via LinkedIn at...
https://www.linkedin.com/in/hansonjason/
#advertising #oohadvertising #wrapify