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The Changing Landscape of Mobile Ad IDs: What You Need to Know About Privacy and Location Marketing

πŸŽ₯ In this episode of "OOH Insider Show," Tim Rowe and Dan Hight dissect the complexities of content creation in the age of data privacy with Placer.ai. πŸ“± Discover the evolving landscape of data collection, where mobile ad IDs and tracking methods face new challenges from regulatory shifts and consumer privacy preferences. πŸ›‘

πŸ’‘ Learn why the ease of data collection through smartphones is undergoing a transformation, and why having the capability doesn't always justify the action in the realm of digital ethics. πŸ€” Placer.ai emerges as a frontrunner, benefiting from a focus away from mobile ad IDs towards more sustainable and accepted forms of data analytics. 🌟

Get the entire conversation here -
https://www.theoohinsider.com/danhight-placerai/