From Bootstrap to Barcelona: An Entrepreneur's Origin Journey featuring Cameron McKay with Process.st

In this episode of Small Business Origins, host John Kelley interviews Cameron McKay, Founder and CEO of Process Street. They discuss Cameron's journey to entrepreneurship, building Process Street from the ground up through bootstrapping and accelerators, and how the product helps businesses systematize and automate workflows. Listeners can expect to learn about the origins of Process Street, strategies for fundraising and growth, and use cases for workflow software.

Main Discussion Points:

- How Cameron got into software engineering and entrepreneurship after realizing normal people create apps (00:05:49)  

- Partnering with his future co-founder Vinay by chance in a hostel in Buenos Aires (00:07:34)

- Getting into Startup Chile accelerator to receive funding without giving up equity (00:11:22)  

- Fundraising journey - using automation and creativity to get investor meetings (00:17:43)

- Pivoting the company and product based on customer feedback over time (00:25:29)

- Use cases for Process Street - onboarding, offboarding, compliance, knowledge capture (00:51:59)

- Customizability of workflows using conditional logic, rich media, integrations (00:41:04)

Guest Bio: 

Cameron McKay is CEO and Founder of Process Street, workflow management software that helps teams work more efficiently. He has led the company from the idea stage through fundraising, growth, and continued product iteration for over 7 years. 

Company Bio:

Founded in 2014, Process Street is a SaaS platform focused on standardizing and automating workflows for teams. Headquartered in San Francisco with remote operations across the globe, Process Street serves thousands of customers from startups to large enterprises.

Key Quotes:

"An entrepreneurial mindset is that I'm going to push as hard as I can for as long as I can and know that there's always going to be an out because I can get through it." (00:29:19) - Cameron McKay

"Once you get the idea, it just like, oh, shit, everything that I've been doing manually, I don't have to do that anymore." (00:52:36) - Cameron McKay

Links Mentioned:

Process.st Online

Process.st Twitter

Process.st Linked

Beefy Marketing

Small Business Origins

John Kelley's Links

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