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Dec. 13, 2023

#23 He Sold His Adtech Startup To Lyft At Age 21

#23 He Sold His Adtech Startup To Lyft At Age 21

Michael and Simmy study the success of Kenan Saleh and the adtech world.

In #23, Michael Sikand (@michaelsikand) and Simran Sandhu (@_simmy_) talk about Kenan Saleh who built a rooftop advertising startup for rideshare fleets and sold it to Lyft within 7 months of starting it at age 21. Kenan spent the next few years turning Lyft Media into a meaningful revenue division and if its any indicator, Uber aims for its rideshare ads business to do $1B next year. The boys also explore a number of other fascinating adtech startups that carved their slice of the attention economy, one example is an in-game ads platform for Roblox that a 25-year-old sold for $18m!


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Message Michael on Twitter: @michaelsikand.

Message Simmy on Twitter: @_simmy_


Our Future Podcast is a production of Morning Brew.

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