Monetization And Business Development Episodes

March 11, 2025

How to Get Brand Deal Wins For Small Creators

Have you been trying to monetize your podcast? You’ve put in the work, and you’ve gained a small, respectable following, but now you feel like it is time to start turning your efforts into compensation. But how do you start ...

March 6, 2025

256 - Why & How This Host Charges Guests to be on Her Show (with Victoria Meyer)

Have you ever considered charging guests to be on your podcast? It’s a bold monetization strategy that’s gaining attention! Today, we’re excited to welcome Victoria Meyer, host of The Chemical Show, to share her journey of sh...

Feb. 6, 2025

Knowing Your Professional Value

Do you believe charging guests to appear on your podcast is ethical? Today, we’re revisiting the controversial pay-to-play podcast model and the larger conversation around setting fair prices for services. We also share a cla...

Feb. 5, 2025

Podcast News: Pay-to-Play Guesting and AI Audio Advances

It’s news day, and we’re bringing you the latest Podcast industry headlines. Today we lightly debate how Chris Voss’s pay-to-play model has ruffled some feathers as to whether guests should pay for a spot on his show and if t...

Jan. 9, 2025

Monetization, SEO and Paid Ad Tips for Podcasters with Tyler Perry

Have you ever grappled with growing your podcast audience or monetizing your show? You’ve poured your heart into creating engaging content, but it feels like you’re spinning your wheels without seeing the growth you deserve. ...

Jan. 7, 2025

Grow to 100K Podcast Downloads on a Budget with Tyler Perry

What if you could grow your podcast audience from hundreds to thousands starting with with just $2-3 a day? That’s exactly what Tyler Perry (no, not the filmmaker…the host of Believing the Bizarre ) did. I had the opportunity...

Dec. 31, 2024

Turning Podcasting into Business

( Available in video and audio formats ) In today’s episode, the tables are turned as I take the hot seat in an interview originally recorded for Dr. Jen Riley ’s digital marketing master’s students at Vanderbilt University ....

Nov. 18, 2024

How to Grow Your Podcast and the Spotify Monetization Controversy

Are you curious about how to grow your podcast audience effectively? Today, we're opening up the mailbag to answer your most pressing questions. We'll explore how advertising on Instagram and LinkedIn can help expand your aud...

May 9, 2024

The Pros and Cons of Selling Podcast Merchandise

Do you dream of seeing your listeners sporting your podcast's merch? Whether it's t-shirts, mugs, or stickers, creating merchandise is a fantastic way to spread your brand and foster a deeper connection with your audience. Ho...