As Founder and CEO of the next VISA for Digital Rights, Rasty understands the business of UGC attribution.
We discussed the early days of Pex, what it is today, and how a combination of stubbornness, stupidity, and luck can keep you building your venture. Rasty shares his expertise about selling your product or service by yourself as a founder and the importance of understanding the difference between startups, SMBs, and enterprises.
We talked about the 100 years old copyright laws, the new AI generative content, and the new lawsuits that courts are looking at.
Rasty also shared the transparent culture inside Pex, and how they’re creating employee personas to create diversity within their teams.
Guest contact info:
https://www.linkedin.com/in/synopsi
Mentioned Acronyms
- UGC: User-Generated Content.
- ACR: Automatic Content Recognition.
- 4 Exabytes = 4K Petabytes.
**Sponsor:** This podcast is brought to you by https://grwth.co/. Grwth offers fractional CMOs, paired with best-in-class digital marketing execution to support early-stage startup success. With a focus on seed and series A companies, Grwth has helped a number of SaaS, digital health, and e-commerce startups build their go-to-market function and scale up. To learn more and book a free consultation, go to https://grwth.co/.
**Get in touch with Mosheh:**
https://www.linkedin.com/in/moshehp
https://twitter.com/MoshehP
hello@pmfpod.com
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