This interview covers a wide-ranging set of topics including:
- marketing dev tools to engineers,
- building delight & whimsy into your product,
- how to develop the right company culture,
- the extremely important but often overlooked topic of founder burnout and mental health,
- and even escape rooms and sitcoms.
Mental health is a topic that is very personal to me and something that we need to put a little more emphasis on in the hard-driving world of startups. Coincidentally, Lenny released an episode earlier this week on this same topic with Andy Johns that I thought was fantastic and I highly recommend it.
Here's a link to that episode: https://www.lennyspodcast.com/when-enough-is-enough-andy-johns-ex-fb-twitter-quora/
Chapters:
00:00 Intro
00:12 What is readme and who do they serve?
04:34 Finding inspiration to start ReadMe
07:32 Key takeaways from selling developer tools
23:19 Navigating priorities: balancing indirect benefits
28:44 Fundraising from a new perspective
35:57 Building the right culture: choosing the right people
37:55 Pitfalls in cultivating company culture
41:33 Lessons learned in hiring from working with Mozilla
47:24 A thoughtful approach to founder burnout
01:02:34 Conclusion
Guest links:
www.readme.io
greg@readme.io
twitter.com/gkoberger
@ReadMeHQ
Sponsor:
This podcast is brought to you by grwth.co. Grwth offers fractional CMOs, paired with best-in-class digital marketing execution to support early-stage startup success. With a focus on seed and series A companies, Grwth has helped a number of SaaS, digital health, and e-commerce startups build their go-to-market function and scale up.
To learn more and book a free consultation, go to grwth.co.
Get in touch with Mosheh:
linkedin.com/in/moshehp
twitter.com/MoshehP
hello@pmfpod.com
www.pmfpod.com
