FOR THOSE WHO WANT A SIZZLING SALES CAREER
Nov. 16, 2022

Sell Problems not Solutions

Sell Problems not Solutions
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Sell the Sizzle
Sell Problems not Solutions
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I explore the difference between value and price. When a prospect tells you "you are too expensive" you may be tempted to reduce price. DON'T! Reducing price does not create a more valuable product or solution. It only means you and your compnay will make less money! The answer for our Sizzlers is to show the VALUE you can bring. This episode will give you ways to sell your product/service even if you are wildly more expensive than your competition.

If you enjoyed the show please give me a review on Apple Podcasts!

Also, check out my new book:

The Ultimate Formula for Winning Work With General Contractors.

It's packed with tips to help you double your sales conversion rates!