June 8, 2023

#223 The Book Professor ,Nancy Erickson - Include a Copy of Your Book in the Speaking Fee

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Speaking Podcast

My Guest Nancy Erickson ,The Book Professor, helps business professionals write high-impact nonfiction books that can expand their reach an increase their credibility.

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Bio of Nancy Erickson:

Before becoming a book coach and award-winning publisher, Nancy Erickson had a wide array of business expertise. She formerly worked for both IBM and Oracle Corporations, selling high-end software solutions to Fortune 500 businesses. Faced with a family crisis in 2006, she changed her career direction, went back to school to get a Masters degree in Writing, taught at the university level, and started the award-winning nonfiction publishing house, Stonebrook Publishing. In 2011, she developed a step-by-step process to help entrepreneurs, business owners, coaches, and speakers expand their business by writing a nonfiction book that can be repurposed in to other revenue-producing products. The book establishes that person as an expert in their field, increases their credibility, helps attract a following, and is the launchpad for expanding their business. Since then, she's helped hundreds of authors achieve their dream and grow their business.

 

What we Discussed:

 

- Rewarding herself with a Metal Print of Books she published

 

- Her Speaking Journey

 

- How she started the Book Professor (6mins)

 

- The way they structure your book (13mins)

 

- Multiple revenue options when you write a book

 

- Marketing your book

 

- The Whole Shebang Chart (15 mins)

 

- Proof read your own book by reading out loud

 

- Why Anthology books are not the best for the writers (22 mins)

 

- Include a Copy of Your Book in the Speaking Fee (25min)

 

- The problems with Amazon

 

- Should the Author do the Audio of their book (32mins)

 

- The decision to write a book ( 35 mins)

 

- Time trade as an alternative to Calendly

 

- Social Media Tips

 

and more

 

 

How to Contact Nancy Erickson:

https://thebookprofessor.com

 

https://stonebrookpublishing.net

 

https://www.facebook.com/TheBookProfessor/

 

https://www.linkedin.com/in/nancylerickson/

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