Show Notes
My Guest Nancy Erickson ,The Book Professor, helps business professionals write high-impact nonfiction books that can expand their reach an increase their credibility.
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Bio of Nancy Erickson:
Before becoming a book coach and award-winning publisher, Nancy Erickson had a wide array of business expertise. She formerly worked for both IBM and Oracle Corporations, selling high-end software solutions to Fortune 500 businesses. Faced with a family crisis in 2006, she changed her career direction, went back to school to get a Masters degree in Writing, taught at the university level, and started the award-winning nonfiction publishing house, Stonebrook Publishing. In 2011, she developed a step-by-step process to help entrepreneurs, business owners, coaches, and speakers expand their business by writing a nonfiction book that can be repurposed in to other revenue-producing products. The book establishes that person as an expert in their field, increases their credibility, helps attract a following, and is the launchpad for expanding their business. Since then, she's helped hundreds of authors achieve their dream and grow their business.
What we Discussed:
- Rewarding herself with a Metal Print of Books she published
- Her Speaking Journey
- How she started the Book Professor (6mins)
- The way they structure your book (13mins)
- Multiple revenue options when you write a book
- Marketing your book
- The Whole Shebang Chart (15 mins)
- Proof read your own book by reading out loud
- Why Anthology books are not the best for the writers (22 mins)
- Include a Copy of Your Book in the Speaking Fee (25min)
- The problems with Amazon
- Should the Author do the Audio of their book (32mins)
- The decision to write a book ( 35 mins)
- Time trade as an alternative to Calendly
- Social Media Tips
and more
How to Contact Nancy Erickson:
https://stonebrookpublishing.net
https://www.facebook.com/TheBookProfessor/
https://www.linkedin.com/in/nancylerickson/
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