Have you ever wondered how some brands seem to effortlessly connect with their audience on a deeper level and leave a lasting impact?
Katie Soy, Brand writer and brand storytelling consultant, shared with
us how to uncover the stories within that represent your brand.
Join us as we delve into the world of brand storytelling, brand voice, messaging strategy, and the power of storytelling in your content and in your curriculum.
Listen as we talk about:
• Why storytelling is really story selling
• How can we get you out of your heart and get others to see what you see
• The different ways to connect through story
• The difference between the signature story and the origin story
• The hero’s journey: How do you tell a story that is not all about you
• How people get attached to brands
• How to add stories into content creation and your curriculum
• Katie’s own origin story that brought her to what she is doing today
• The core Pillars of brand storytelling and Katie’s brilliant framework for creating your own stories in your business
Ready to get your audience to know, like, and trust you within the
first 6 seconds of hearing your voice? Make sure to follow me over
on Instagram @katherine_beck_ and DM me the words “6 seconds”
to learn more.
LEARN MORE FROM KATHERINE BECK:
FREE GUIDE: The 6 Second Sell: https://www.katherinebeck.com/6secondsell
Instagram: https://www.instagram.com/katherine_beck_/
TikTok: https://www.tiktok.com/@katherine_beck_
Facebook: https://www.facebook.com/katherinebeckvoicecoach
