Transcript
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Unlocking potential, one dream at a time.
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On the CJ Moneyway Show.
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Sit back and relax, you're listening to the Moneyway.
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Show.
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He says, okay, I'll make you a deal, we'll take whatever we can.
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We come up with a number.
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He says, but I'm not giving you certification until you pay it off.
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I said fair, fair deal, you know.
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So I started and went there and about two months before it was time for the school to start, Welcome my good people.
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Welcome to the CJ Moneyway Show and I'm with your host, CJ.
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Moneyway, let's get it.
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What's up?
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My good people, this your boy, cj Moneyway.
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Today I have on the show Martin Salama, the author of Warrior to Warrior and also the architect of Warrior LIFE Code.
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Warrior LIFE code Live incredibly full every day.
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Marty Salama, how you doing, man?
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CJ, I'm doing well, so glad to be here with you, man.
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I'm glad you're on man, excited to have you on.
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So, like what's on your mind, you know recently that you would like to share with the listeners today.
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Oh, wow, that's a great way to put it.
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Well, what's always on my mind every morning I wake up is how am I going to greet this day?
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Because in the old days I used to get up and say, oh my God, I got to get up, I got to do work, I got to do this, I have to do that.
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And now I wake up every morning and say how lucky am I.
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I get to do these things.
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Yeah, and I start off my day with appreciation and I write down three things I'm grateful for.
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Wow, every single day, and even at night very often, I write three things I'm grateful for and and this way I'm ready for the day.
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And then then I say life live incredibly full every day.
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Uh-huh.
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Because if I got that mindset going in, things will go right off the bat.
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Yeah, you know what I like that I might implement.
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I'm thinking about implementing that in my life now, you know, wake up every day and write three things down that you're appreciative of, that you're grateful for to see another day.
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And I don't just write it down on a piece of paper.
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I go out and I have a good notebook like this, like a nice moleskin type of notebook.
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This is the one somebody just gave me, but it's the same type of quality.
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Mine is next to my bed and I write down in there because if I put it into a quality notebook it means something to me.
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It's not me just scribbling some words down on a piece of paper.
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It's a little value.
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Yeah, yeah, yeah, yeah, yeah, that's something that, like you say, I think I'm going to implement that, because I know that by the end of the week and the end of the month, that you got so many things that you're thankful for and that you're grateful for just to be here, that you can thankful for and that you're you know, you're grateful for just to be here, that you can go back and and check marks and things like okay, I'm grateful for this today or or that.
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so, uh, that's right, I think you know what it does, cj, it helps you to eliminate the complaining and we know that's a lot.
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that's a lot going on today, unhappiness, as you was talking about.
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Before we get into that, the program I'm working on, a program of anger management, a seven-course program of anger management, and so later on, whenever we get another chance, I would like to pick your brain on how these programs and things work like that.
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And so, on that note, can you tell us about this program, this seven-figure program that you're working on?
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But before I get there, right before I get there, that's where I was.
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I was an angry person.
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I was a people pleaser.
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I needed to make sure that everybody was happy.
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I needed to make sure that I took everything personally.
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I was a control freak and when all those things weren't happening, then I would get angry to the point I would react to everything like a nuclear reactor and I'd leave fallout old.
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So I get you when it comes to anger management.
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I get it.
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So, man, I'd love to to help.
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You could pick my brain all you want on that.
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Okay, thank you for asking me about my new program.
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It's called the guaranteed seven figure warrior program, of course, because everything I do is about being a warrior.
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So people say to me well, what do you mean guaranteed?
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Well, what happened is there's.
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I've been a coach for about 12 years now.
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Okay, and many times I've gotten into these programs.
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I'm going to say, okay, we'll help you create a lot, make an impact, make a lot of money, blah, blah, blah.
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And they say it's done with you, done for you.
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But you know what I found out, cj, they were really done to you programs.
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You know, at the end of the day they just wanted my money, yeah, and the more money they got up front, the better it was, because after that they're like okay, go figure it out on your own.
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Like, what are you talking about?
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So I put together a program and I use something called a risk reversal strategy, meaning I've reversed the risk and put it on me instead of you, my client.
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Wow, the risk, and put it on me instead of you, my client.
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Wow.
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Because I say give me 12 and a half percent upfront of the cost of the program, and then you don't pay me again until you start making money.
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And when you do, it's two to one.
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So you're giving me another twelve and a half percent because you've made enough that it's twice as much as what you paid me.
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And then the next time you pay me is when it's five to one, and then the last one comes when it's 10 to one.
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Wow, that is a risk reward type thing.
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Okay, so you're doing it basically like, like I'm successful when you're successful.
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And yeah, yeah, and, and I like that, that aspect that you know, like you say, because I've been in some of them programs that you're talking about too and I just heard a guy say that when you're in these type of things, you are the product.
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You know what I'm saying.
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You're the product and they're just selling you off to different people because they really don't care about you.
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And so, like what you're saying, which is very interesting, is that you're not in it to get over on people or anything else.
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You're in it so that people can actually prosper, which is you know which is cool.
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You know what, the people that come into my program I'm very selective who comes in, because I want to make sure that they believe in themselves as much as I believe in them.
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Right, because there's three things that make somebody successful in anything, especially these kind of programs.
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One, you got to believe in the program that you're getting into.
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Two, you got to believe in the guy that's delivering the program that's me in this case, right.
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And number three, you got to believe in yourself that you can get there.
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And that's where my whole warrior to warrior comes in.
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Because, besides all the nuts and bolts that I'm going to teach you that I coach my clients on, they also get my mindset course to go through and come back and we go coach it and we learn it.
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And you know my book book, my warrior to warrior book and my course.
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Because all those things help, you say I know I can do this and when you, when you, when you're not sure, come back to me, we'll work it through, because that's how it gets going oh, okay, so with your warrior warrior to warrior book, what does that mean?
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like that, right, no, no, I mean actually, no, no, actually it's kind of fitting, you know, because when I was going over it, when I was reading it, it's pretty fitting because you go from worrying about certain things in life, you know which you know we do at times.
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You worry about bills being paid, worry about your condo being paid, we worried about gas prices and things like that.
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And so how I take it as you know what I'm saying in my analogy, how I take it, is that I go from worrying to be a warrior.
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You know, with these things that I was worrying about.
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Now I'm worrying over those things where they're not an issue, like you said earlier.
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Well, I'm not complaining about this or that, you know, because I'm worrying over these things.
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Exactly, right, exactly.
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I don't mean stupid Crazy name like you're worrying.
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My Brooklyn accent totally speaks to it, brooklyn's in the house.
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How about them?
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Nets, man.
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So I take it that okay.
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Let me ask you this then Are you New York Knicks or Brooklyn Nets?
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I've always been a New York Knicks.
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I got to stay true to my boys.
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Okay.
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I've been a Clyde Frazier fan since I'm 10 years old.
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Oh yeah, Can't change that.
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Can't change that.
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I'm a New York Knick.
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I bleed orange and blue.
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Oh Well, I'm a Laker fan.
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As you can see, I've been Lakers since 1980, so 44 years of my life I've been a true Laker fan.
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I like the Yankees though.
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The first basketball game I ever went to was a Knicks-Lakers game.
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Oh yeah, and it was Clyde against Jerry West.
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Oh, I know that was a good one, dude.
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That was a good one, clyde and Earl the Pearl.
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I remember Earl the Pearl.
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I remember Earl the Pearl.
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I'm an old man, man, I'm an old man.
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And the Knicks won.
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Yeah, hey, I do like the.
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Yankees.
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I like the Yankees.
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I'm a Yankee fan.
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Yeah, they're my second.
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I'm part of the evil empire.
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Hey, I've been a Yankee fan since 96.
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Oh well, it's a good time to get on board.
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Yeah, with Gene and them.
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And you had Mariano.
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Mariano Bernie Williams, paul O'Neal, tito Martinez.
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Yeah, so, yeah.
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So I like New York.
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You know, I like some parts of New York and everything.
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So like what?
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So you say you're from Brooklyn.
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So what are some of the skills that propelled you in your younger life?
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You know that got you to the point where you are now, as far as wanting to be a consultant, as far as helping others.
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So I grew up.
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I was very lucky.
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My parents, you know, we were never.
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We never really struggled, thank god.
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So my father had a business and every whenever I had off from school, my mom would send me to work with my dad.
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Go to the factory he was.
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He manufactured tablecloths back then uh, so I was always around entrepreneurs and entrepreneurship and all that and I think I realized it took me into my 50s to realize why my mother always shipped me off.
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I finally got diagnosed in my 50s that I was ADHD.
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Like, get out of my head, go with your father, go to work.
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I don't want you hanging around the house driving me crazy.
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I have four older sisters.
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The crazy younger brother they don't want around when I go to work with my dad and it's not like I sat in the office and did filing.
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He's like okay, you're gonna be here, you're gonna work in the factory.
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Okay, today you're gonna clean the toilets.
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Tomorrow you're gonna empty the truck.
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The day after or the next day you're gonna make boxes to fill them up with the tablecloths.
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Every day something else, because he said you can't ask anybody in this place to do something that you're not willing to do yourself.
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Okay.
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If I'm going to tell somebody to clean the toilets, I better be ready to clean the toilets myself.
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Because if they look at me and say, who the hell are you, even if you're the boss's son, I say me, I'll show you, here's the cleaning, here's the brush, let's go do it.
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OK, so that entrepreneur, I was thrown into the fire.
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But you know, I guess, as you said, as you said and by you going like that, that it was something that was instilled in you and although you know, a lot of times when we're younger we don't think that we're getting certain things, but as you get older, those values that you had as a younger age begin developing, you know so.
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Question about it.
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I'd watch my father every single day.
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He'd walk through the factory and say good morning to every employee on every place.
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There was two floors, three floors actually the third floor was mostly just storage, but the first and second floor he'd walk through and he'd say good morning.
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And every day he would stop by somebody else and say hey, mary, how are you, how's your husband, how's things going?
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The next day it might be Michael, how you doing, michael, what's going on?
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How's your boys?
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How's this?
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Every day.
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Everybody.
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How's your boys?
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How's this every day?
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Everybody there loved him because he cared about them.
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Okay, and you know and as we know it being in, you know working for people or you know just working for yourself or whatever that that that's key.
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You know, because I I've always said this when I, you know, work for folks, or when I supervise or manage that the frontline people are actually the people that make you look good, and so if they're not happy, then things ain't going to go the way that you want it to go.
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So you always want to be pleasant, you know, even to people that you may not, may not be too fond of, you know, but it's still, you know.
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It's like you still have to present yourself in that manner, you know.
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So's like you still have to present yourself in that manner, you know.
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So that was a good lesson to be taught.
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Take the higher road, take the high road.
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Yeah.
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So I don't want to get too far, I want to come back to this.
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So explain to me, explain to us a little bit about the method of warrior to warrior.
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Yeah.
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So, as I told you, I was a people pleaser for most of my life and I didn't know that I was a people pleaser and, taking things personally, I just thought that's who I am.
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I like to make everybody happy.
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But then, you know, it all started to come out.
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I've been an entrepreneur most of my life, business man.
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I had my own businesses doing different things, the ups and downs of that, and in the early 2000s I was in a business that we closed and my wife said you know, you got to find something else to do, even though you have some other income coming in, residual income.
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She goes and I've been playing tennis lately and I can't find any way to play.
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By then I was living down by the Jersey Shore in New Jersey.
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So she says why don't we look to open up a tennis center and I'll put some more tennis courts.
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Now I got to tell you, cj, I am not an athlete.
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You could actually call me an athletic supporter.
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But not an athlete though.
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I get lunch with the best.
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But you know the people believe in me is like, yeah, okay, let's look into this.
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So we do some research and we find out, we do a feasibility study Is it feasible to do it?
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And the guy says, yes, you could put seven or eight tennis courts around here easy.
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But if you think that's going to be a moneymaker for you, it's not going to make the money you kind of want.
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If you think that's going to be a moneymaker for you, it's not going to make the money you kind of want.
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You got to add things Put in a health club with membership, put in a spa, put in a basketball court, all these other things.
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Oh, okay, before I knew it, I went from just a couple of tennis courts to a $15 million project.
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Wow.
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Over 100,000 square feet and it took us five years to get through this process.
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You know, find the land, then go.
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You know, get an architect and an engineer and then go to the city and the city says, oh, you got to do civil engineering.
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How's it going to affect the traffic?
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How do you have enough parking, all this other stuff, like, okay, we keep going and we're raising money, borrowing money, getting getting investors and the bank.
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This whole time is like, yeah, man, don't worry, when you're ready, we love it, it's a great project.
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Now it was 2006 or 2007 when we finally got the city approval.
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Walking into the bank was like walking into Costco at lunchtime and going to the ends of the aisles and eating from the old ladies giving you the samples.
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Okay.
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They were giving money away.
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Oh, wow.
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In 2006, 2007,.
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Loans were nothing.
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They were giving them away like nothing.
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Unfortunately for me, it was the summer of 2008 when I got all the approvals.
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Oh, so I go to the approvals oh.
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So I go to the bank and I'm like, okay, I'm ready.
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They're like, yeah, we're not lending right now.
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I'm like what are you talking about?
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You told me come back when you're ready.
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Well, things have changed.
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A month later, bernie Madoff, subprime loans.
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The financial world falls apart and I'm broke overnight.
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Overnight, I'm broke and I've lost three and a half million dollars of my money, my family's money, loans, investors and everything.
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Just like that.
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I was broke down to nothing.
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I stopped paying my mortgage, I stopped paying my car payments.
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A couple of months later, my son says dad, look outside, they were towing away my BMWmw.
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That never happened to me before and it was, uh, it was a wake-up call, to say at least hey, hey, before I let you go with that one.
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I know that feeling, so tell me the feeling that it was when you sat there and looked out the window and watched them put the car on the tow truck, because I did it before.
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You know I've watched, I sat out the window, I heard the truck and I look outside.
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I say, oh man, they coming for my car and it's like your stomach just drops.
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You know what I'm saying.
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You run outside.
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What are you doing?
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Well, can I get the stuff out of the car?
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Nope.