After going all in on Morning Brew, my co-founder and I had to make the business $400K in revenue per year to reach profitability and support our team. Here’s how two 22 year-olds with no experience in sales landed their first Fortune 500 advertiser.
0:00 - Intro
1:27 - Getting the lead
2:46 - The first pitch
4:18 - Brand marketing vs. performance marketing
6:11 - Lowest hanging fruit advertisers
7:39 - Big(ger) stakes
9:14 - Landing Discover
12:00 - Conclusion
This video is sponsored by Walmart Business. Get started at Business.Walmart.com
Subscribe to Morning Brew
Sign up for free today: https://bit.ly/morningbrewyt
Follow The Brew!
Instagram - https://www.instagram.com/morningbrew/
Twitter - https://twitter.com/MorningBrew
Tik Tok - https://www.tiktok.com/@morningbrew
Follow Alex!
Twitter: https://twitter.com/businessbarista
Instagram: https://www.instagram.com/alexlieb/