The Crazy Ones

How We Grew Morning Brew From $0 to $400K in 1 Year

After going all in on Morning Brew, my co-founder and I had to make the business $400K in revenue per year to reach profitability and support our team. Here’s how two 22 year-olds with no experience in sales landed their first Fortune 500 advertiser.

0:00 - Intro
1:27 - Getting the lead
2:46 - The first pitch
4:18 - Brand marketing vs. performance marketing
6:11 - Lowest hanging fruit advertisers
7:39 - Big(ger) stakes
9:14 - Landing Discover
12:00 - Conclusion

This video is sponsored by Walmart Business. Get started at Business.Walmart.com

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