Nov. 8, 2022

Sofiat Abdulrazaaq: From Tucker High to Tech CEO

Sofiat Abdulrazaaq: From Tucker High to Tech CEO

In this podcast episode, Kristina interviews Sofiat (Sofie) Abdulrazaaq, the co-founder and CEO of Goodfynd, a payments platform for food trucks, helping foodies find their favorite food trucks while helping food truck owners (usually BIPOC immigrants) grow their business. Sofie is one of a small number of Black women founders who have raised over $1 million (in fact, she’s raised over $3 million), and she’s just getting started. What does it take to be a successful Black female CEO in the fintech industry? Get your notepads ready and check out the full episode!

"You have to be comfortable being yourself in spite of not seeing yourself."

HIGHLIGHTS:
Sofie is the CEO and co-founder of Gooodfynd, a fintech company that provides an app for food truck vendors and patrons. She is a lawyer by training and has used her skills to build a company that is focused on privacy and data security.

This is Sofie's story...

She is the CEO of a fintech company and her career path wasn't linear at all. She initially thought she was going to be a lawyer, but really found a love for fintech through her first job at Wells Fargo. She went to law school, but really leaned into classes that were about tech in the law, privacy in the law,

In this episode, you will learn the following:
1. How Sofie's education in the legal field has helped her in the fintech space
2. What it is like being a Black woman in the white male dominated fintech industry
3. The importance of mentorship, both at home and in the workplace, and the distinction between mentorship and sponsorship

QUOTABLES:
"I'm not going to be outworked. I'm not going to be outmaneuvered."
"I know I'm going to bring my A-game no matter what!"
"It doesn't matter that 99% of the people that are in this space don't look like me because I'm going to come to the table anyway."
"I'm not going to feel othered. I'm not going to feel less than."
"You can't reflect to me energy that I'm not giving you."
"It has been a welcomed experience because I welcome myself."
"We have to reframe the narrative and think about what makes us powerful and I do think that our family units is one of them."

SOFIE'S MAJOR KEYS:

  • You need to not only invest in the knowledge of your company, but you need to invest in understanding how to translate that into VC.
  • You do not want a yes from the wrong person! Every time you get a NO, think of that as a gift.
  • Go at it the Nike way - Just Do It! The best advice is not to take any advice. Be informed, but do not be obsessed with anyone's pathway.


RESOURCES:
Check out Goodfynd: https://www.goodfynd.com/

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Sofiat Abdulrazaaq Profile Photo

Sofiat Abdulrazaaq

CEO, co-founder

Sofiat Abdulrazaaq, JD, is co-founder and CEO of Goodfynd, a payments platform and marketplace that harnesses the power of aggregation to boost the accessibility and discoverability of mobile food businesses. Sofiat brings a decade of experience translating business goals into developed products in her current role. Prior to helping establish Goodfynd, she served as a product lead at The College Board, responsible for strategic and technical product management.

Sofiat holds a Juris Doctor from American University Washington College of Law, a Masters in Global Affairs from the University of Denver, and Bachelors in both
Psychology and Political Science from Virginia Tech.