Email marketing Made Simple (sales and engagement tactics that work!) | The MIMSE, Ep 013

In this episode of "The Most Incredible Marketing Show Ever!", our panel of Dan Kennedy Certified Experts and email marketing maestros dive deep into strategies and insider tips to elevate your email campaigns to new heights of success.

Join Craig Valine, Mark Imperial, Joe Norcott, Dan Cricks, Steve Sipress, Becky Auer, Richelle Shaw, Mark Imperial, Mike Capuzzi, and Ben Thole as they unpack the nuances of:

🎯 Segmenting your audience for precision targeting

🔑 Crafting irresistible subject lines for higher open rates

🔄 Blending email with direct mail for a stronger marketing mix

Ready to catapult your email marketing game? Here are 3 must-hear takeaways from this power-packed discussion:

🔹 Segmentation & Personalization: Learn to tailor your content to match the needs and interests of your audience segments for better engagement and conversion rates.

🔹 Email List Hygiene: Understand the significance of maintaining a clean email list and how it can make or break your delivery and engagement efforts.

🔹 Value & Incentives: Discover creative methods to provide value and intriguing incentives to keep your subscribers hooked and looking forward to your emails.

Transform your business communication with effective email marketing tactics from experts that live and breathe conversion strategy!

Listen in. Grab a pen and a notepad and take lots of notes. This is a good one that will help you reap great rewards from all types of marketing efforts.

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Timestamped Overview:

00:00 Podcast highlights power of email marketing success.

06:02 Encourage clients to share email for exclusives.

07:42 Offer something valuable to get their email.

12:00 Automate communication and personalize messaging for efficiency.

13:52 Ben's advice: consider all possible scenarios.

18:34 Wearing many hats in business requires help.

21:31 Email delivery now stricter, need targeted lists.

22:36 Remove inactive contacts to improve email engagement.

28:42 Subject line critical for email success, constant learning.

29:44 Importance of developing connection for email success.

33:18 Build your email campaign while sending emails.

35:58 Use personal, short emails for customer engagement.00:00 Podcast highlights power of email marketing success.

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Resources Mentioned in This Episode:

Free Gift Pack from the Expert Panelists on This Show Available at: https://MostIncredibleMarketingShowEver.com

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Expert Panelists Featured in this Episode:

Craig Valine (former Certified Dan Kennedy Independent Business Advisor for the Los Angeles Area, CA).

Ben Thole (former Certified Dan Kennedy IBA from Raleigh/Durham, NC).

Steve Sipress (former Certified Dan Kennedy IBA from ChicagoLand, IL)

Mike Capuzzi (Former Dan Kennedy Certified IBA for Philadelphia, PA).

Becky Auer (Dan Kennedy Certified IBA for the Pittsburgh, PA area).

Dan Cricks (Dan Kennedy Certified IBA for Northeast Ohio - Canton/Akron area).

Richelle Shaw (Former Dan Kennedy Certified IBA for Las Vegas, NV).

Joe Norcott (Former Dan Kennedy Certified IBA for Boston-South Area, MA).

Mark Imperial (Former Dan Kennedy Certified IBA from Chicago/SW Suburbs, IL).

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