In this conversation, Sheryl Plouffe, CEO of IconMaker, shares her journey from television broadcasting to entrepreneurship.
She discusses the importance of building influence, impact, and income for entrepreneurs, particularly through podcasting. Sheryl emphasizes the need for a strategic approach to podcasting and business, rather than getting caught up in tactics. She also addresses the role of AI in enhancing efficiency and the significance of fostering relationships in the podcasting space.
Finally, she provides insights on monetization strategies that focus on building connections rather than relying solely on advertisers.
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⏰Time Code ⏰
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00:00 Introduction and Background
02:10 Building High-Trust Relationships for Podcast Success
04:30 The Importance of Strategy and Audience Focus in Podcasting
07:53 Rethinking Monetization: Building Relationships vs. Advertising
09:58 The Power of Podcasting for Fostering Conversation and Relationships
16:19 Conclusion and Parting Advice
Check out more tips and strategies to start and grow your podcast: https://shorturl.at/juvR0
👉Helpful Resources
Check out our website for more stories & inspiration: https://rb.gy/orf555
Website: https://www.podcubator.com
Podcast: https://www.toolsofthepodcasttrade.com
Shop Podcast Microphones: https://amzn.to/3Rvz4c7
Join my Substack: https://shorturl.at/3LXCx
Record, stream, and edit your podcast with Riverside: https://shorturl.at/AZ3Lr
Host multiple podcasts with Captivate: https://fas.st/t/4vxsZ9za
Wise Money Transfer: https://shorturl.at/sJEwz
Siteground Web Hosting: https://rb.gy/if0l5t
Get paid to interview guests on PodMatch: https://shorturl.at/htIY4
Learn New Skills on the Go: https://masterclass.pxf.io/9gzZYe
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Disclosure: This video is NOT sponsored. Some product links are affiliate links which means if you buy a product using one of the links, I may earn a small commission with no extra cost to you.
#podcastingtips #MonetizeYourPodcast #Entrepreneurship #BusinessGrowth #PodcastStrategy #relationshipbuilding #PodcastMonetization #DigitalMarketing #ICONMaker
Tools of the Podcast Trade discusses the tools and strategies we use in podcasting to help you start and grow your podcast, through tips, expert interviews, and product reviews.
