Mastering social media starts with understanding the purpose each platform serves for its users and how to create content that aligns with those needs. By niching down and focusing on your expertise, you’ll be better equipped to achieve your goals and grow your presence.
00:00 Focus your efforts by simplifying your approach, concentrating on fewer platforms instead of spreading yourself too thin.
00:09 Understand the utility and psychology behind each social media platform. Different platforms serve different user needs.
00:38 Niche down and focus on your expertise to increase your chances of achieving your social media goals
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Tools of the Podcast Trade discusses the tools and strategies we use in podcasting to help you start and grow your podcast, through tips, expert interviews, and product reviews.
