In this episode of the Walk in Victory podcast "Boost Your Business with These PROVEN Digital Marketing Tricks!", host NaRon Tillman shares insights from his personal journey into the digital marketing world, from his early struggles in the...
In this episode of the Walk in Victory podcast "Boost Your Business with These PROVEN Digital Marketing Tricks!", host NaRon Tillman shares insights from his personal journey into the digital marketing world, from his early struggles in the construction business to gaining multiple certifications, including SEO and digital marketing. Joined by Cat Valverde, a digital marketing expert from the firm Profesh, they discuss the importance of email marketing, the pitfalls of relying solely on social media platforms, and the value of genuine, humanized marketing approaches. Cat also shares her transition from a corporate career to starting her own agency, emphasizing the significance of building authentic client relationships and the benefits of altruistic business practices. The episode wraps up with meaningful advice on creating value through email marketing and key strategies for building a robust email list.
Time Line
00:00 Introduction to Walk in Victory
00:37 Host's Journey into Digital Marketing
01:08 Importance of Business Knowledge
02:42 Certifications and Learning Experiences
03:36 Transition to Digital Marketing
07:57 Email Marketing Fundamentals
08:17 Guest Introduction: Kat from Profesh
11:36 Building and Segmenting Email Lists
16:59 Engaging with Your Email List
21:22 SEO and Algorithm Challenges
23:16 The Importance of Owning Your Platform
25:04 Lessons from Podcasting
26:52 Building Genuine Connections
29:24 The Value of Authenticity in Marketing
33:54 Journey to Entrepreneurship
38:06 Finding Purpose and Scaling Up
43:08 Recommended Reads and Final Thoughts
Want to be a guest on Walk In victory? Send NaRon Tillman a message on PodMatch, here: https://www.joinpodmatch.com/walkinvictory
Become a supporter of this podcast: https://www.spreaker.com/podcast/walk-in-victory--4078479/support.
Wildly Profitable AI Strategies, Zero Bullshit: Let's Get Confident and Get Paid
Many of us are looking around at the 2024 economics of online marketing and whispering, "...what the hell is going on?"
Cat Valverde is (pretty) sure that it's all going to work out just fine.
Let’s take a breath together. Right here, right now. You’re already doing it right. You are enough, and you don’t have to do a damn thing to be worthy.
With joy and authenticity at the core of everything she does, Cat Valverde is ranked among the top 1% of Podmatch guests globally. Known for her warmth, candor, and commitment to helping businesses unlock untapped profits.
As the founder and CEO of Profeshh, she has generated over $5 million in direct revenue for her clients, holds an MBA from a top London university, and is pursuing a Harvard Organizational Psychology Masters. Her goal: to help business leaders leverage authentic human connection to achieve sustainable, ethical growth in the post-ads economy. Powered by AI and Machine learning.
Cat’s journey began with a deep commitment to service and community. She started her career in non-profit management, working alongside the Peace Corps in Ecuador to preserve mangroves and build recycling centers in underserved communities. Later, as an AmeriCorps member in Austin, Texas, she served as a financial literacy advocate, supporting over 18,000 low-income families each tax season through free tax filing services.
Eager to broaden her global business expertise, Cat earned an MBA in International Business from Hult International Business School in London in 2014. Sh… Read More