Navigating the Digital Landscape: Insights from NaRon Tillman and Marilyn JenkinsMastering Your Digital Presence: Insights from a Marketing Expert
In this episode of the Walk In Victory podcast, host NaRon Tillman from Queens, New York, engages in a comprehensive conversation with a marketing expert, focusing on the evolution of digital marketing strategies, the importance of Google Business Profiles, and the impact of AI on content. Marilyn Jenkins shares her journey from starting in digital marketing to specializing in services for attorneys and local businesses. They discuss how to utilize social media effectively, the significance of understanding customer needs for targeted ads, and the role of continuous learning and adaptation in staying relevant in the digital marketing industry. The episode also covers practical tips on maximizing one's Google Business Profile and the recent Google update affecting AI-generated content, emphasizing the value of human-crafted content. Additionally, listeners are offered a discounted guide for optimizing their Google Business Profiles.
Links:
https://lawmarketingzone.com https://maximizeyourgbp.com <- My Book site
https://www.linkedin.com/in/marilynjenkins/ https://www.facebook.com/marilyn.jenkins.1232 https://www.facebook.com/groups/7053410491385040/ (GBP Group)
https://www.youtube.com/channel/UCJaVjBx5VrfFLQNJlPIURJw https://www.instagram.com/lawmarketingzone/Time Line00:00 Welcome to Walk In Victory Podcast
00:46 Naran Tilman's Journey with Paid Ads
02:00 The Power of Digital Marketing Courses
03:08 Understanding the Nuances of Paid Ads and Landing Pages
04:45 The Shift in Consumer Behavior and Marketing Strategies
05:48 Marilyn's Insights on Google Business Profile
07:47 Maximizing Your Google Business Profile
13:20 The Importance of Local SEO and Google Business Profile
22:39 Marilyn's Journey in Digital Marketing
25:04 Applying Business Strategies to Personal Growth
25:37 The Power of Masterminds and Continuous Learning
26:13 Staying Ahead in a Rapidly Changing Digital Landscape
27:02 The Impact of Google's Algorithm Updates on AI Content
27:52 The Importance of Human-Centric Content in SEO
31:07 Navigating the Shifts in Digital Marketing and Social Media
36:10 Maximizing Engagement Through Content Repurposing
43:39 The Significance of Analytics in Digital Marketing Success
45:34 Leveraging Offers and Engaging with Your Audience
46:16 Conclusion: Embracing Change and Continuous Learning
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