129 Use Your Business Origin Stories to Create a Stand Out Brand with Amy Schutte

This amazing conversation is with Amy Schutte, who knows something about the magic of storytelling in business. With a dream of being a writer from a young age, Amy has leveraged this talent into building a 7-figure business coaching, PR, and brand-building company. It’s not only telling the stories; it’s also how you build them. 

They delve into the transformative power of storytelling in business and how the right story can create deep connections with your audience and make your brand memorable and truly impactful.

Setting your business up for success can happen when you claim the transformative power of your own origin story and use it to create a brand that finally stands out

The Origin Stories Method is about starting with a clear vision (the spark), bringing that vision to life through your branding (embody), setting up solid processes (nourish), and finally, stepping into your role to become visible as a thought leader (claim).

They also talk about Lisa’s appearance on Amy’s podcast, Business Origin Stories Podcast: the podcast for leadership, life, and business, where she features coaching calls and heart-to-heart conversations with successful entrepreneurs, leaders, authors, and experts. 

Amy shares her experience working with Lisa to learn how her Human Design provided clues on her unique strengths and energy, helping her understand how aligning your business with who you are at your core can lead to greater success and fulfillment.

In this episode you’ll also learn: 

• The importance of entrepreneurs surrounding themselves with the support of the right mentors, coaches, and community,
• The recommendation to be intentional with each step of the process in building your company brand
• The reason behind business owners wanting to skip steps.
• The benefit of knowing yourself and defining the type of life you want before going all in on your business.
• The part setting up processes and systems can play to accelerate your progress as a business owner.

CONNECT WITH AMY

LinkedIn Profile https://www.linkedin.com/in/amyschuttemarketingcoach/

Instagram Profile @amyschutte_, @hudsonandco_

Website: https://www.hudsonandco.co/

Business Origin Stories Podcast: Business Origin Stories is the podcast for leadership, life, and business. This show features coaching calls and heart-to-heart conversations with successful entrepreneurs, leaders, authors, and experts. 

You can find it on your favorite podcast player; https://podcasts.apple.com/us/podcast/business-origin-stories-for-entrepreneurs-coaches-and/id1724439689 

CONNECT WITH LISA

CONNECT WITH LISA: 

Lisa McGuire is a speaker, certified personal brand positioning strategist, award-winning business storyteller, reinvention mentor, and guide. She helps purpose-driven consultants and professional service providers create a magnetic personal brand of integrity with a 12-week group or 1:1 program of her signature framework, “The Difference is You.” 

Interested in the Mental Fitness Advantage 7-week transformation? Email lisa@lisamcguire.com

Lisa’s Free Resource: The "so much more" newsletter" with one value-filled idea to help you become the person you were created to be.

LISA'S WEBSITE: https://lisamcguire.com

Download your Human Design Chart: https://lisamcguire.com/get-your-free-chart/ 

Join the book waitlist: https://thediyframework.com/book-waitlist 

LinkedIn: https://www.linkedin.com/in/lisa-mcguire/ 

Instagram: https://www.instagram.com/iamlisamcguire/ 

Facebook: https://www.facebook.com/iamlisamcguire