169 From Expert to Human: The Business Shift We're All Craving with Lisa McGuire

What if your greatest business advantage wasn’t your knowledge… but your humanity?

In this heart-centered episode, we go beyond the surface of skills and strategy to explore a powerful truth: people crave connection more than perfection. Lisa McGuire takes you on a transformational journey into what it really means to bring humanity back to business—and why now, more than ever, it's the secret to relevance and success.

You’ll uncover why just being an expert isn’t enough anymore—and how trust, relatability, and relevance can become your superpowers in a disconnected digital age.

Whether you're a purpose-driven entrepreneur, a leader navigating change, or someone feeling stuck in a soulless system, this conversation is the spark you didn’t know you needed.

Lisa’s practical insights and soulful storytelling will show you how to humanize your brand, create meaningful relationships, and build a business that truly reflects who you are. You’ll walk away inspired to lead with heart, connect deeply, and make your unique brilliance visible.

It’s time to stop hiding behind your title and start showing up as your legendary self.

🔑 Key Takeaways:

• Expertise alone is no longer a differentiator—your humanity is.

• Authentic connections are the foundation of trust and loyalty.

• Vulnerability is a strength, not a weakness in modern business.

• Relevance comes from truly understanding and adapting to your audience’s needs.

• Five practical ways to humanize your brand

CONNECT WITH LISA

Next Steps to the New You: https://go.lisamcguire.com/next-steps-to-the-new-you 

Instagram: @iamlisamcguire
Facebook: @iamlisamcguire
LinkedIn: https://www.linkedin.com/in/lisa-mcguire/ 
YouTube: https://www.youtube.com/@iamlisamcguire 

Get your free Human Design Bodygraph: https://lisamcguire.com/get-your-free-chart/