The place to talk retail media and consumer insights!
The CPG Guys

Episodes

Dec. 11, 2021

Sustained Growth Through Efficient Advertising with Perpetua's Adam E…

The CPG Guys, Sri & PVSB are joined in this episode by Adam Epstein, VP of Growth at Perpetua, a company that is obsessed with building advertising tools that unlock predictable, sustainable growth for anyone who sells online...

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Dec. 8, 2021

Into the Tank with Dude Products' Sean Riley

The CPG Guys , Sri & PVSB , are joined in this episode by Sean Riley, co-founder and Chief Executive Dude of Dude products. Follow Sean Riley on LinkedIn at: https://www.linkedin.com/in/spriles/ Follow Dude Products on Linke...

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Dec. 4, 2021

Step-change Growth Through Connected Ecosystems with Genpact's Tom Mc…

The CPG Guys , Sri & PVSB are joined in this episode by Rana Saha – Global Head - Consumer Goods and Retail Leader, Sales and Commercial Practice and Tom McGuire – Consumer Goods and Retail Leader, Sales and Commercial …

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Dec. 1, 2021

Succeeding in Omnichannel B2B/B2C with JBS Pilgrim's Riz Akbar

The CPG Guys , Sri & PVSB , are joined in this episode by Riz Akbar, Head of eCommerce for JBS Pilgrim's, a leading global provider of high-quality food products, including well-recognized brands and value-added premium produ...

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Nov. 27, 2021

Driving Omnichannel Growth Through Insights & Technology with Tiger A…

The CPG Guys , Sri & PVSB are joined in this episode by Kishor Gummaraju, Chief Customer Officer & Sari Somani, Omni Channel Strategy & Analytics Leader, of Tiger Analytics which develops bespoke solutions powered by data and...

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Nov. 26, 2021

Demystifying Crypto Currencies & NFTs with Grammy-Winner Gino the Gho…

The CPG Guys are joined by Grammy-winning recording artist, songwriter and singer Gino "The Ghost" Borri, a Detroit Native. Follow Gino on Instagram at: http://instagram.com/ginotheghost Follow Gino on TikTok at: https://www....

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Nov. 24, 2021

2021 Holiday Gift Guide with Walmart’s Whitney Cooper

Ho Ho Ho! This week, The CPG Guys are joined by Whitney Cooper, Senior Director of Omnichannel Transformation in the Walmart Connect retail media unit of Walmart. Whitney is here to give us a preview of her highly-anticipated...

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Nov. 20, 2021

Scaling an Omnichannel Brand with JiMMYBAR's Jim Simon

The CPG Guys , Sri & PVSB , are joined in this episode by Jim Simon, the co-founder & CEO of JiMMYBAR, a family company with a female co-founder & creator of "Bars With Benefits" meaning high protein-low sugar great …

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Nov. 17, 2021

Principles of Successful Leadership with Unilever's Vandana Khanna

The CPG Guys , Sri & PVSB , are joined in this episode by Vandana Khanna, Director of Digital Finance Transformation at Unilever. Follow Vandana Khanna on LinkedIn at: https://www.linkedin.com/in/vandanakhanna/ Follow Unilev...

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Nov. 13, 2021

Insights-Driven Growth Marketing with Amazon Fresh's Rose Jia

The CPG Guys , Sri & guest host Melisssa Burdick from Pacvue are joined in this episode by Rose Jia, head of Growth Marketing for Amazon Fresh. This is the second of a two part partnership episode series with Cardlytics …

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Nov. 10, 2021

The CMO Suite with Connectivity Holdings' Sean Halter

The CPG Guys , Sri & PVSB , are joined in this episode by Sean Halter, CEO of Connectivity Holdings, a media strategy investment company and host of the CMO Suite podcast. Follow Sean Halter on LinkedIn at: https://www.linke...

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Nov. 6, 2021

Augmented Reality for CPG/Retail with Eyekandy's Scott Lester

The CPG Guys , Sri & PVSB are joined in this episode by Scott Lester, the founder & Chairman of Eyekandy, the world's leading Augmented Reality (AR) Provider for commerce. Partnering with Brands and Retailers across the world...

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Nov. 3, 2021

Scaling DTC into Omnichannel with Chomps Meat Snacks' Pete Maldonado …

The CPG Guys , Sri & PVSB , are joined in this episode by Pete Maldonado the co-founder & CEO of Chomps & the Sr Director of eCommerce Stacey Hartnett. Chomps is a manufacturer of protein-packed meat snacks that deliver …

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Oct. 27, 2021

Engaging Grocery Shoppers Through Digital Innovation with H-E-B's Ash…

The CPG Guys , Sri & PVSB , are joined in this episode by Ashwin Nathan, VP Head of Marketing and Advertising at H-E-B. Founded in 1905, H-E-B operates more than 400 stores in a number of formats and is …

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Oct. 23, 2021

Influencing Likely Buyers at Scale with Cardlytics' Ross McNab

The CPG Guys , Sri & guest host Melisssa Burdick from Pacvue are joined in this episode by Ross McNab, President for North America Advertising at Cardlytics which partners with financial institutions to understand where and w...

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Oct. 20, 2021

Accelerating Conversion Brand & Retail Sites Through Video Short Stor…

The CPG Guys , Sri & PVSB , are joined in this episode by Jeff Lucas, Chief Revenue Officer of Firework, a B2B interactive short form web story video platform for brands to engage and convert their website visitors. This …

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Oct. 16, 2021

Global Data Strategy & Value Creation with Mars’s Vidyotham Reddi

The CPG Guys , Sri & PVSB , are joined in this episode by Vidyotham Reddi- Director of market intelligence and analytics at Mars and Sinan Gurman - SVP of data & analytics at WNS (Holdings) Limited (NYSE: WNS), a …

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Oct. 13, 2021

FBA Aggregators with Boosted Commerce's Sarah Dajani

The CPG Guys , Sri & PVSB , are joined in this episode by Sarah Dajani, VP of Operations at Boosted Commerce, a FBA (Fulfillment by Amazon) aggregator focused on accelerating the growth of beloved consumer brands. Follow Sar...

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Oct. 9, 2021

Audacious Possibilities Through Data Analytics with Campbell's Maria …

The CPG Guys , PVSB , and Fresh 4 co-host Andrea Leigh are joined in this episode by CPG Chief Practice Officer of Fractal, Dipita Chakraborty and Maria Macuare, VP of data & analytics from Campbell Soup Company. This is …

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Oct. 6, 2021

Secrets to Scaling Your eCommerce Brand with Mindful Marketing's Jord…

The CPG Guys , Sri & PVSB , are joined in this episode by Jordan West, CEO of Mindful Marketing and host of the popular "Secrets of Scaling Your eCommerce brand" podcast. Follow Jordan West on LinkedIn at: https://www.linked...

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Oct. 2, 2021

Omnichannel Measurement & Diagnosis with NielsenIQ's Liz Buchanan & H…

The CPG Guys , Sri & PVSB , are joined in this episode by Liz Buchanan and Harvey Ma from NielsenIQ , the leader in providing the most complete, unbiased view of consumer behavior, globally. NielsenIQ has partnered with The …

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Sept. 29, 2021

Meaningful Consumer Relationships with Kimberly-Clark's Josh Blacksmi…

The CPG Guys , Sri & PVSB , are joined in this episode by Josh Blacksmith, Senior Director of Global Consumer Relationships & Engagement at Kimberly-Clark, a manufacturer of household paper and personal care products. Follow ...

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Sept. 25, 2021

Retail Funnel Value Enhancement with PSignite’s Doug Miller & Alan Li…

The CPG Guys , Sri & PVSB , are joined in this episode by Doug Miller CEO and Alan Lindsay VP of Product Management at PSignite which uses AI, IoT and blockchain to guild applications on Salesforce Clouds to provide …

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Sept. 22, 2021

The eCommerce Maturity Curve with Profitero's Christina Vail

The CPG Guys , Sri & PVSB , are joined in this episode by Christina Vail, Director of Client Strategy at Profitero, the eCommerce performance analytics platform of choice for the world's leading brands. With Profitero, brands...

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