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Episodes

Nov. 18, 2024

The Knockout Formula: What Podcasters Can Learn from a Netflix-Break…

This week, we had something that doesn't happen often outside of the Super Bowl—lots of Americans watched the same thing at the same time. Today, I thought we could look at WHY and what podcasters can learn to add those …

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Nov. 11, 2024

Strike Up Your Podcast: Lessons from Duck Pin Bowling

OK, I realize this seems a little odd, but stay with me. Bowling and podcasting share surprising similarities that can inspire you to start your own podcast. Just like in duck pin bowling, where mastering the basics and adapt...

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Nov. 4, 2024

Add More to Your Podcast? Remember to Subtract!

If you want to add something new to your podcasting routine, you need to subtract something else from your schedule. Time management is crucial for podcasters; today, I'm pointing out the importance of making intentional choi...

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Oct. 28, 2024

Promote Like a Pro: Getting Your Podcast Guests to Spread the Word

Today we look at how to encourage guests to promote their episodes. Host Dave Jackson opens the show by discussing the importance of reciprocity in the podcasting world, emphasizing that hosts and guests benefit from effectiv...

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Oct. 21, 2024

10 Things I Learned at Ecamm Creator Camp 2024

Today I share insights from a week spent at Ecamm Creator Camp 2024, highlighting ten key takeaways that can help podcasters and content creators elevate their craft. Got Feedback On This Episode? I'd love to hear what you th...

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Oct. 14, 2024

The Future of Film and Podcasting: Avoiding the Same Pitfalls

This episode serves as a guide for content creators to learn from the mistakes of the movie industry. It advocates for creativity, genuine audience engagement, and strategic marketing that resonates with today's consumers. Th...

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Oct. 7, 2024

Eavesdrop on a Podcast Coaching Session: Your Path to Podcaster Clari…

Starting a podcast can feel overwhelming, but understanding the essential questions to address can simplify the process significantly. Join Dave Jackson as he coaches Alex Lorre through a consulting call, highlighting crucial...

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Sept. 30, 2024

Maximize Listener Engagement with Podcast Chapters

Chapters in podcast episodes allow listeners to easily navigate content, enhancing their listening experience by allowing them to skip to segments they find most intriguing or relevant. Dave Jackson explores the evolution and...

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Sept. 23, 2024

AI For Podcasters (Part I) 26 Resources

Today we’re unpacking a world of AI tools and their applications in podcasting. I start by asking ChatGPT what the top uses for ChatGPT (and you'll be surprised) are. We also discuss the crucial balance between leveraging AI ...

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Sept. 16, 2024

Tom Webster: The Importance of Editing Your Show

In this episode of the School of Podcasting (episode 949), we get some great insights from media research expert Tom Webster. With a focus on optimizing podcast content and strategy, Tom and Dave explore common pitfalls that ...

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Sept. 9, 2024

When, What, and How to Outsource Some of Your Podcast Production

If you're thinking of outsourcing some of the tasks involved with your podcast, this episode is for you. What is involved with creating an episode? What parts should I outsource? Where do I find an editor? How much does it …

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Sept. 2, 2024

Understanding Platform Fees: Best Options for Podcast Donations and P…

Value for Value or (podcasting 2.0) is NOT just about streaming Satoshi's (a very small amount of bitcoin). Today, we will discuss asking for support and what tools fit best for your situation. I may earn a small commission f...

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Aug. 26, 2024

Podcast Movement Reflections 2024 from DC - Now With Plugins!

Today I reflect on my trip to Washington DC to Podcast Movement 2024. We talk about the gear, some presentations, some things that could only happen at Podcast Movement in DC, and why there wasn't any carpet. I used the …

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Aug. 19, 2024

These Two Words Cost Him Millions of Dollars

DISCLAIMER: Today's show contains adult content. Maybe listen to this one when the kiddies aren't around. Today, I share some insights that will explain why I spent close to $400 to fly to Atlanta for one day. Then I share …

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Aug. 12, 2024

Beyond Surveys How Real Conversations Grow Your Podcast

Are you confident your podcast content is truly resonating with your audience? Many podcasters assume their content is "fine" without digging deeper. But there's a powerful way to gain invaluable insights directly from your l...

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Aug. 5, 2024

Unraveling the Power of Word-of-Mouth in Podcast Recommendations

70% of podcasts are discovered via word of mouth (Jacobs Media). So if we can understand what makes someone recommend something, we can start to do that in our show. We heard words like affordable, quality, and unique. Some p...

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July 29, 2024

Because of My Podcast: Dave Edition

My last day at Libsyn was July 12th, 2024. I'm starting a new chapter in my podcasting career, and so to announce the next chapter, I thought it might be fun (and maybe inspirational? ) for newbies to see what …

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July 22, 2024

Dave Jackson’s Journey from Basic Gear to Professional Podcasting

I had two people ask me about the "Behind the Scenes" operations of the School of Podcasting . I was nervous about doing this episode. If you're new to the show, I normally don't talk about myself for 47 minutes. …

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July 15, 2024

How To Read Without Sounding Like You're Reading with Jody Krangle.

Some people can "riff" off the top of their heads, while others need a script. Do whatever works for you, but when it SOUNDS LIKE YOU'RE READING, it can lose listeners. Today, I bring in Professional Voiceover Artist Jody Kra...

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July 9, 2024

Stephanie Graham Tests The Podcast Hot Seat

Today's episode is an exciting one as we introduce a brand-new show, "Podcasting Hot Seat." This fresh concept blends the best elements of the Podcast Review Show and the Podcast Rodeo Show. Our inaugural guest on Podcasting ...

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July 8, 2024

Stephanie Graham Tests The Podcast Hot Seat

Today's episode is an exciting one as we introduce a brand-new show, "Podcasting Hot Seat." This fresh concept blends the best elements of the Podcast Review Show and the Podcast Rodeo Show. Our inaugural guest on Podcasting Hot Seat is …

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July 1, 2024

Maximize Listener Engagement with Effective Podcast Interview Strateg…

How to Ensure Your Podcast Guests Shine: Understanding your audience is non-negotiable when crafting an exceptional podcast. All good podcasters start by clearly identifying their audience. Are you catering to 24-year-old women or 59-year-old women?...

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June 24, 2024

Different Input - Different Show

Today we talk about if your show is feeling stale, maybe a change of input could help. One form of content that might be getting overlooked is books. In addition to libraries, there are online tools. In Ohio we have …

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June 17, 2024

Opinions Matter and Yours Needs to Be Heard

Why are reaction videos so popular? I mean, I can watch or listen to something and have my own reaction? Today I tie this into podcasting and how sharing your opinion can help you build your community. I play clips …

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