The Crazy Ones

Episodes

Nov. 25, 2020

What Companies Can Learn From Sneakers Drops

Today I discuss surprising and delighting your customers and the art of the product drop

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Nov. 24, 2020

5 Non-Obvious Benefits of Focusing On Your Best Customers

Today I talk about why you should focus on your best customers, and how our ambassador program has provided benefits beyond acquisition.

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Nov. 23, 2020

What To Do When You Encounter a Shiny Object

Today I Today I discuss how we keep our core values and competencies in mind when evaluating new opportunities

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Nov. 20, 2020

Turn Employees Into Influencers

Today I discuss why why every company should empower its employees to be creators.

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Nov. 19, 2020

How to Shoot Your Shot

Today I explain why you should fear regret, not rejection.

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Nov. 18, 2020

Non-Marketing Lessons from a Marketing Legend

Today I discuss finding your company's purpose, being a part of societal issues, and growing people.

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Nov. 17, 2020

30 Days of Writing

I'm joining a 30 day writing challenge. Today I discuss why I joined this challenge and what I plan on writing about.

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Nov. 16, 2020

The Brewsletter

Today I explain what the Brewsletter is and the importance of having internal employee communication.

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Nov. 13, 2020

The Idea Funnel

Today I discuss the funnel for how ideas can be captured, evaluated and executed within an organization.

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Nov. 12, 2020

Work From Home Setup

Today I set up my new work environment and it got me thinking about the tools we use in our work stack.

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Nov. 11, 2020

Why We Hate Feedback

Today I discuss why we are so bad at receiving feedback (and how to be better).

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Nov. 10, 2020

I Miss People

Today I'm back in the office and reflecting on how it feels to interact in-person.

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Nov. 9, 2020

Nurturing Your Hires

Today I discuss why companies should maintain relationships with all-star candidates, even if they aren't a fit for a specific role.

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Nov. 6, 2020

Positioning Founder's Journal

Today I talk about how I want to position Founder's Journal in the podcast market.

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Nov. 4, 2020

We'll be back on Thursday

No Founder's Journal today. Just want to thank @MorningBrew's creators for their incredible work always, but especially now.

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Nov. 4, 2020

Thinking About the Future in Job Interviews

Today I discuss my favorite interview question to ask candidates and the importance of communication with all employees (especially hiring managers).

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Nov. 3, 2020

What's next for The Founder's Journal?

Today I ask my audience what they want to see as move towards the next phase for The Founder's Journal. Email me at alex@morningbrew.com with your thoughts!

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Nov. 2, 2020

The Acquisition

Today I discuss Morning Brew's acquisition, reflect on the journey, and discuss what the process is like for a founder.

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Oct. 30, 2020

Lessons from the Godfather of Marketing

Today I reflect on the 3 things I learned from my discussion with Rishad Tobaccowala

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Oct. 29, 2020

Process Is Not The Killer

Today I uncover the real killer of innovation (hint: it's not process).

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Oct. 28, 2020

Building Communities

Today I demystify the benefits and challenges of community, and contrast community vs. fandom.

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Oct. 27, 2020

Signal vs. Noise

Today I discuss the mechanisms for capturing signals and how to distinguish between signals and noise when making decisions for your business.

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Oct. 23, 2020

How to Stay Relevant

Today I discuss relevancy and how to balance creativity and structure to keep your business relevant for decades.

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Oct. 22, 2020

Be a Problem Solver

Today I explain the difference between being a problem solver and a problem identifier.

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