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Videos

June 4, 2023

The Key to Successful Marketing - Uncovering the Power of Engagement With Projections In Windows

Watch the full conversation here - https://youtu.be/S4CalI4OUJs And get more content like this at - https://www.theoohinsider.com/visual-feeder/

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June 4, 2023

Insider Secrets: Why Focusing on One Region is the Key to Success in Scaling Offline Media Companies

Watch the full conversation here - https://youtu.be/S4CalI4OUJs And get more content like this at - https://www.theoohinsider.com/visual-feeder/

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June 4, 2023

Discover the Shocking Truth about Getting into VC and Techstars with Eddie Yang, Visual Feeder

Watch the full conversation here - https://youtu.be/S4CalI4OUJs And get more content like this at - https://www.theoohinsider.com/visual-feeder/

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June 1, 2023

From Public Art to Sci-Fi Reality: Creating Brand Engagement In The Real World And Leveraging Vac...

In this episode, Eddie Yang (https://www.linkedin.com/in/eddie-yang88/) , founder of Visual Feeder (https://www.visualfeeder.com/) , talks about his journey into out-of-home advertising and how he came to found Visual Feeder, a projection mapping platform that leverages vacant storefronts to create network effects for brands. Eddie shares his experience of starting a company…

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May 31, 2023

Leveraging Vacant Spaces And Creating Brand Engagement In The Real World w/ Eddie Yang Visual Feeder

In this podcast episode, Eddie Yang, founder of Visual Feeder, talks about his journey into out-of-home advertising and how he came to found Visual Feeder, a projection mapping platform that leverages vacant storefronts to create network effects for brands. Eddie shares his experience of starting a company in this industry…

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May 28, 2023

Unlocking This Marketing Trend Can Change Your Advertising Forever - Find Out What It Is

Watch the full conversation here - https://youtu.be/MO6HD2rN1_k And find more content like this at - https://www.theoohinsider.com/quan/

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May 28, 2023

Unexpected Secrets of Out-of-Home Advertising Revealed + What You Need to Know

Watch the full conversation here - https://youtu.be/MO6HD2rN1_k And find more content like this at - https://www.theoohinsider.com/quan/

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May 28, 2023

Uncovering the Surprising Truth About Going Brand Direct And Going Around Advertising Agencies

Watch the full conversation here - https://youtu.be/MO6HD2rN1_k And find more content like this at - https://www.theoohinsider.com/quan/

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May 28, 2023

Uncovering the Comprehensive Digital Out of Home Plan for Tubi in NYC

Watch the full conversation here - https://youtu.be/MO6HD2rN1_k And find more content like this at - https://www.theoohinsider.com/quan/

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May 28, 2023

The Untold Truth About Out of Home Advertising Revealed By Brian Rappaport, Founder Of Quan Media

Watch the full conversation here - https://youtu.be/MO6HD2rN1_k And find more content like this at - https://www.theoohinsider.com/quan/

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May 28, 2023

The Insane Power of Out of Home Advertising That You Can Not Afford To Keep Sleeping On 😴

Watch the full conversation here - https://youtu.be/MO6HD2rN1_k And find more content like this at - https://www.theoohinsider.com/quan/

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May 28, 2023

Shocking Truth About Local Business Deals You Didn't Know About In Big Brand Advertising

Watch the full conversation here - https://youtu.be/MO6HD2rN1_k And find more content like this at - https://www.theoohinsider.com/quan/

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May 17, 2023

Working With World Class Brands, How To Scale a Real-World Brand W/ Brian Rappaport, Quan Media

Key Moments Industry Growth and Drivers [00:05:19] Brian Rappaport discusses the growth of out-of-home advertising and how it is being driven by brands exploring the channel for the first time or those who are not fully educated on its potential. Education and Collaboration [00:08:03] The use of education to enable…

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May 17, 2023

3 Years Later: Catching Up With Brian Rappaport, Founder of Quan Media Group, The Power of Collab...

Connect with Brian Rappaport (https://www.theoohinsider.com/guests/brian-rappaport/) , Founder and CEO of Quan Media Group (https://quanmediagroup.com/) here. See the Lemon Perfect campaign with Jalen Hurts (https://www.linkedin.com/posts/briantrappaport_ooh-marketing-branding-activity-7025841490765467648--c3L?utm_source=share&utm_medium=member_desktop) in their 2023 campaign. See the Tubi campaign here (https://www.instagram.com/p/CsBn5o7rPkd/) . See the Bombas campaign here (https://www.instagram.com/p/CsJYLLFrVjU/?igshid=MTc4MmM1YmI2Ng%3D%3D&utm_source=www.oohinsiderdaily.com&utm_medium=newsletter&utm_campaign=insider-daily-brief) . Key Moments Industry Growth and Drivers [00:05:19] Brian…

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May 14, 2023

A Quick OOH Insider Update On Recent Episodes And Upcoming Content - 05.14.23

Blogs I mentioned: OOH Exchange Rates/Carfax For OOH https://www.theoohinsider.com/blog/maximizing-return-on-investment-with-ooh-exchange-rates-understanding-the-impact-of-your-advertising-campaigns-part-iii/ Links I mentioned: Layne Cox, Startup CMO https://www.theoohinsider.com/layne-cox/ Jason Shuster, Metaverse as a Service https://www.theoohinsider.com/metaverse/ Benjamin Fishlock, The Concrete Canvas https://www.theoohinsider.com/hpa-gsa/ Dennis Kelly, The $40B Mailbox https://www.theoohinsider.com/dennis-kelly/ Who Is Hypercell/Movia? https://oohtoday.com/hypercell-and-mobilytics-join-forces-to-provide-real-time-audience-measurement-for-ooh-place-based-media/

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May 14, 2023

A quick update on what's new around here and some things you may have missed...

Blogs I mentioned: OOH Exchange Rates/Carfax For OOH (https://www.theoohinsider.com/blog/maximizing-return-on-investment-with-ooh-exchange-rates-understanding-the-impact-of-your-advertising-campaigns-part-iii/) Links I mentioned: Layne Cox, Startup CMO https://www.theoohinsider.com/layne-cox/ Jason Shuster, Metaverse as a Service https://www.theoohinsider.com/metaverse/ Benjamin Fishlock, The Concrete Canvas https://www.theoohinsider.com/hpa-gsa/ Dennis Kelly, The $40B Mailbox https://www.theoohinsider.com/dennis-kelly/ Who Is Hypercell/Movia? https://oohtoday.com/hypercell-and-mobilytics-join-forces-to-provide-real-time-audience-measurement-for-ooh-place-based-media/ (https://www.theoohinsider.com/dennis-kelly/) Check out all 4.5 years of OOH Insider content…

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May 11, 2023

The $40B Mailbox: Unleashing Automation and Technology on Direct Mail w/ Dennis Kelly, CEO of Pos...

Today’s guest is Dennis Kelly (https://www.linkedin.com/in/dennisjohnkelly/) . Dennis is the CEO of Postalytics (https://www.postalytics.com/) a platform that is disrupting direct mail and solving the challenges of automating the $40B industry. Dennis talks about the importance of closing the loop and providing analytics for direct mail campaigns and the growth hack…

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May 9, 2023

The $40B Mailbox: Unleashing Automation and Technology on Direct Mail w/ Dennis Kelly, Postalytics

Today’s guest is Dennis Kelly. Dennis is the CEO of Postalytics a platform that is disrupting direct mail and solving the challenges of automating the $40B industry. Dennis talks about the importance of closing the loop and providing analytics for direct mail campaigns and the growth hack that Postalytics found…

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May 4, 2023

The Concrete Canvas: How Environment Impacts Consumer Behavior w/ Ben Fishlock, Global Street Art

Today’s guest is Benjamin Fishlock. Benjamin is the Head of Client Strategy at Global Street Art, a platform and organization that brings together artists, brands, and enthusiasts to promote and support the street art culture around the world. Throughout the episode, Ben and I discuss the different jobs that out-of-home…

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May 4, 2023

The Concrete Canvas: The Impact of Environment on Consumer Behavior with Benjamin Fishlock, Head ...

Today’s guest is Benjamin Fishlock (https://www.linkedin.com/in/benjamin-fishlock-%F0%9F%90%9F%F0%9F%94%92-0bbb168/) . Benjamin is the Head of Client Strategy at Global Street Art (https://www.globalstreetart.agency/hpa) , a platform and organization that brings together artists, brands, and enthusiasts to promote and support the street art culture around the world. Check out the May the 4th Global Street…

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April 27, 2023

Maximizing OOH Campaigns with Technology: Insights from Eric Kubischta, CTO and Co-founder of Lucit

Welcome to OOH Insider, the podcast for media and marketing executives that explores the relationship between offline attention and driving conversion. Host Tim Rowe brings us today's episode, featuring Eric Kubischta, CTO and Co-founder of Lucit Technologies, a startup that has solved trafficking digital creative in a way that maximizes…

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April 27, 2023

Maximizing OOH Campaigns with Technology: Insights from Eric Kubischta, CTO and Co-founder of Lucit

Welcome to OOH Insider, the podcast for media and marketing executives that explores the relationship between offline attention and driving conversion. Host Tim Rowe brings us today's episode, featuring Eric Kubischta, CTO and Co-founder (https://www.linkedin.com/in/eric-kubischta-08b44b6/) of Lucit Technologies (https://www.lucit.cc/lucitxr) , a startup that has solved trafficking digital creative in a…

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April 19, 2023

Web3 For Dummies: Bringing OOH Into The Metaverse with Jason Shuster, Co-Founder of Bizztech

Tim Rowe interviews Jason Shuster (https://www.linkedin.com/in/jasonfshuster/) , Co-founder and COO of BizzTech.io (https://bizztech.io/) a company enabling more social connection in B2B settings via the metaverse. Jason discovered building in the metaverse was a cross-section of his passion for helping more people to discover the life of working from home and…

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April 18, 2023

Measurement Part One: The Value Equation of Physical Media

Follow along with the blog series on OOH measurement here: Part I https://www.theoohinsider.com/blog/oohmeasurement-part1/ Part 2 https://www.theoohinsider.com/blog/oohmeasurement-part2/ Check out all 4.5 years of OOH Insider content at https://www.theoohinsider.com/

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