Episodes

Episode 19: Alex Lieberman ( @businessbarista ) was never trained in sales, yet forced to become a salesperson through the journey of his business building. Why? Because it’s the skill that will ultimately grow your business....

Episode 18: When it comes to an idea, we naturally try to identify the solution to any problems we inevitably encounter. In the world of Chess, amateur players tend to resort to this solution-centric thought process. However,...

Episode 17: Alex Lieberman ( @businessbarista ) runs through 10 startup ideas and determines why he would (or wouldn’t) take an investor meeting. These are real ideas that’s been pitched to him, and while some seem like viabl...

Episode 16: Michael Sikand ( @michaelsikand ) and Simran Sandhu ( @_simmy_ ) share the story of how they started Our Future , the #1 source of business for GenZ. After building a massive following on TikTok and garnering mill...

Episode 15: It’s our first ever mailbag episode! Alex Lieberman ( @businessbarista ) answers questions that cover whether you should be worried about someone stealing your idea, what to do in the first 90 days of starting a b...

Episode 14: So you’ve just hired your first employee. You’re excited. It’s a big milestone for your business. Now what? Alex Lieberman ( @businessbarista ) shares his tips to making sure your first (and future) employee is bo...

Episode 13: Alex Lieberman ( @businessbarista ) gives an update on his ghostwriting content agency business, Storyarb. Perhaps the biggest step in any business is hiring its first employee and Storyarb will have a new content...

Episode 12: Alex Lieberman ( @businessbarista ) breaks down the biggest news of the Internet: Threads. It’s been dubbed the “Twitter-killer”, but did you know Threads existed and failed the first time? Here are the 4 takeaway...

Episode 11: Alex Lieberman ( @businessbarista ) shares the inevitable throughout your career: getting advice. Whether you’re starting your journey or a seasoned veteran, you’ll likely be receiving advice from other profession...

Episode 10: It’s a Founder’s Journal takeover! Bolt Storage founder Nick Huber ( @sweatystartup ) talks about how he built his business and the biggest lessons to take home for entrepreneurs. The biggest mistake founders make...

Episode 09: Ryan Seacrest has been named the new host of ‘Wheel of Fortune’. If you haven’t been paying attention, Ryan Seacrest is an example of the entrepreneur who stops at nothing to achieve success. Alex Lieberman ( @bus...

Episode 08: When you’re ready to hire an employee for your business, you might feel accomplished that you’ve reached the level to build a team. However, that means hiring the wrong person could potentially set your business b...

Episode 07: Clock it. It’s time to lay The Plunge to rest. Alex Lieberman ( @businessbarista ) closes the books on the backyard plunger game. Any entrepreneur knows, it’s not easy making the tough decision to end a business. ...

Episode 06: Alex Lieberman ( @businessbarista ) shares a free business idea. Yes, that means it’s up for grabs for you to take it and make it your own. It’s a deep dive into European Wax Center. Chances are, you’ve …

Episode 05: For this week’s temperature check, Alex Lieberman ( @businessbarista ) talks about how great business operators have to be incredibly disciplined in every aspect of their lives. Then, a realization where business ...

Episode 04: Alex Lieberman ( @businessbarista ) is disgusted at the phrase “standard operating procedure”. Yet, for lack of a better phrase, SOP is crucial for documenting the necessary steps to completing a process or runnin...

Episode 03: Alex Lieberman ( @businessbarista ) admits he’s not the smartest person in the room…and that’s the point. This episode is about not being ashamed to raise your hand to say, “I don’t understand.” Because the truth ...

Episode 02: Alex Lieberman ( @businessbarista ) announces the name of his content agency business, Storyarb. While sharing updates on the new startup, he admits his latest troubles being distracted by social media. Then he ta...

Episode 01: Have you heard from Morning Brew Daily? It’s like the living, breathing version of the newsletter. Alex Lieberman ( @businessbarista ) analyzes why the show has been successful and breaks down lessons any business...

Alex Lieberman ( @businessbarista ) has a special announcement: Founder’s Journal is back. If you’re a long-time listener, you’ll know FJ is one of Alex’s earlier shows that served as an audio journal during his time as CEO o...

Alex Lieberman ( @businessbarista ) walks through his thought process of hiring a CEO for his content agency business. The issue is, is it too early to bring on a CEO? Hiring a CEO early on gives the opportunity to …

Episode 56: Alex Lieberman ( @businessbarista ) talks about how to pick the right co-founder for your business. Do you really need one? How should the equity be split? How do you know you’ve found the right one? These are …

Episode 55: Alex Lieberman ( @businessbarista ) talks about the mirage of corporate stability. Something he experienced during his time at Morgan Stanley, which he thought was a dream job. It turns out that job security isn’t...

Episode 54: Alex Lieberman ( @businessbarista ) gives the latest update on his content agency that started with a tweet that resonated with so many founders. As the business is in its infancy, he shares his top priorities at ...